Kickstart Your Week
Kickstart Your Week is the weekly podcast for small business owners and marketers who want practical momentum, not just motivation.
Hosted by the team at Kickstart Collective, a marketing agency based in Wilmington, NC, this short-form show delivers honest conversations, smart marketing insights, and real-world business strategies to help you move your business forward every single week.
From local SEO and messaging that actually resonates… to consistency over intensity, mindset shifts, and knowing when to pivot, we break down the habits and decisions that help businesses grow sustainably.
Each episode is designed to be actionable, conversational, and easy to implement because building a business doesn’t require hustle culture. It requires clarity, consistency, and the courage to take the next right step.
Whether you’re refining your marketing, resetting your goals, or navigating growth, Kickstart Your Week will help you focus on what matters and build momentum that lasts.
New episodes drop weekly.
Let’s get to work.
Kickstart Your Week
04 - Becca McAbee of Booty Lab
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Becca McAbee, owner of Booty Lab, joins us on Toucan Talks this week! Booty Lab is a boutique strength training gym for women Wilmington, NC.
In this episode, Becca shares her knowledge and experience on finding her niche and target client. She shares what it was like shutting down a successful fitness studio to follow her passion and narrow down her target client. The risk was huge, but the reward both personally and professionally was worth it.
Plus, in true Toucan Talks fashion, we have some fun swapping Instagram accounts, getting insight on what’s “trending” in the fitness space, and Becca’s favorite glute exercise.
If you’ve been wondering about ‘niche-ing down’ or how to define your ideal client, you don’t want to miss this episode.
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Meet your hosts and learn more about Kickstart Collective at kickstartcollective.co
Kickstart Collective is a creative marketing agency based in Wilmington, NC. We offer our clients a creative advantage through creative content and marketing strategies.